You can guarantee one thing during the summer months at the box office and that is big budget blockbuster movies, and this year is no exception.
Since X-Men Origins: Wolverine kicked the summer off back in May we have had the likes of Star Trek, Terminator Salvation, Harry Potter and the Half Blood Prince and Transformers: Revenge of the Fallen all grace the big screen.
However most have not been met well by the critics, Transformers coming under some necessary harsh criticism back in June. So the big question is are the critics missing the point of these movies?
Ok let's get one thing straight these movies are never going to be in contention of Best Picture at the Oscars, The Dark Knight possibly being the only exception to that rule, and they are not supposed to be.
From September through to February we will be bombarded with movies that are in contention to feature during the awards season and at the Oscars and we will get biopics and war pictures and, quite frankly, downright depressing movies.
You have only got to look at the performances nominated at the Academy Awards this year Doubt, The Reader, The Wrestler and Rachel Getting Married and while they may be very good movies god they are depressing.
Cinema should be a place where we go to escape and the summer months provide that for us. Movies such as Transformers and Star Trek, which actually did quite well with the critics, are there to take us away from our lives and our problems and allow us to indulge in some mindless excitement.
The movies should be a balance of the blockbusters as well as the award winning and powerful movies because lets face it if we watched films like The Reader every time that we went to the cinema we would want to throw ourselves under the nearest moving vehicle.
Everyone seems to have forgotten, the critics most of all, that the blockbusters are there as a bit of fun something to be enjoyed and not to be taken seriously.
Of course they are as deep as a puddle and, for the most, driven by CGI but can't you just sit back and enjoy and accept them for what they are?
And what you must remember is the movie industry needs these types of movies and the money that they generate at the box office. The $800 million that Transformers: Revenge of the Fallen has grossed so far could fund an off the wall the project that may have struggled to get made.
So it's time for everyone to take a chill pill and enjoy G.I. Joe: Rise of the Cobra, the last blockbuster of the summer, and appreciate the special effect driven ride that it is, you know they really aren't that bad.
And I don't know about you but I've had a great time at the cinema this summer! Roll on next year with the likes of Iron Man 2 coming our way.
FemaleFirst Helen Earnshaw
Tagged in Transformers Gi Joe