Owen Wilson has become the Chief Shampoo Officer for California Naturals.
Owen Wilson has become the 'Chief Shampoo Officer' for California Naturals
The 'Loki' actor, 55, landed the role at the company that promotes hair health, and released a 'Get Ready With Me' trailer to announce becoming an ambassador.
Speaking to People, he said: "I’m excited to weigh in on everything from the product pipeline (happily lending myself as a guinea pig for new formulas) to campaigns and bigger decisions about the company’s growth."
Owen admitted that he left that his hair "enters a room" before he does and explained that the pressure he faces over his locks contributed to him wanting to work with California Naturals.
He said: "It does sometimes feel like my hair enters a room before I do... plus you add the expectation of blondes having more fun... and we're talking about a lot of pressure on your shampoo and conditioner. Fortunately, California Naturals embraces that challenge and always seems to get the job done.
"It’s actually my first time endorsing a brand here in the US, and I guess we can't take that decision lightly.
"I think people like a product that does what it says it’ll do, and a brand that’s doing good things and is led by good people. And luckily California Naturals has all of those qualities.
"Becoming a hair influencer was not necessarily on my career wishlist, but I’m proud to add it to my CV.”
The 'Cars' star was asked what movie look he was most proud of, to which he revealed 'Zoolander' to be his "career hair high".
He said: "I’d say 'Zoolander' was a career hair high, as far as its performance out-shining my own. It’s interesting to look back and see how the creative direction from stylists can really lend itself to a role: The slicked back look in 'Grand Budapest Hotel', the buzz cut in 'Bottle Rocket'. Hats off to these pros who can essentially create a costume with a comb!"
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