The Moschino Cheap & Chic look
Rebellious yet feminine, the hair look was an un-done, up-do that experimented with raw texture and shape at the Moschino Cheap & Chic show shown during London Fashion Week.
The Look: Punk Couture
The hair look at the AW13 Moschino Cheap and Chic show was youthful and fun with a wild streak of punk attitude.
Sam McKnight, Global Ambassador for Pantene Pro-V was inspired by the collection which featured studs, florescent pink and the archetypal Moschino Cheap and Chic script print.
“I wanted to create a look that was anti-smooth, unconventional and dishevelled,” says Sam McKnight.
“Texture is key and to achieve this I left the hair un-brushed and then created a twisted bun at the back of the head. The finished look is soft punk couture with a feminine edge.”
Get the look:
- Start with freshly washed and conditioned hair, using Pantene Pro-V Volume and Body Shampoo and Conditioner
- Dispense a palm sized amount of Pantene Pro-V Deep Moisture Souffle into your hand and using your fingers, lightly apply the Souffle to the ends of the hair for a rich, nourishing treatment that won’t weigh the hair down
- Apply Pantene Pro-V Volume and Body Mousse and roughly dry the hair. Don’t use a brush to separate the mousse and don’t brush whilst drying the hair. Instead, tousle and ruffle the hair with your fingers as you blow dry
- If needed, add another layer of mousse to create extra texture and roughly blow dry again
- Roughly pull the hair back, away from the face and gather into a ponytail, tying with a black elastic
- Twist the ponytail into a rough bun shape and secure with pins, adding a little more Deep Moisture Soufflé to the ends of the hair
- Tease the hair at the top and sides of the head to create a furrowed, un-done texture and spray with Pantene Pro-V Classic Care Hairspray to keep the style in place
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