Mince pies, Christmas pudding and roast turkey are still in the near horizon for many, however Flora Freedom is challenging Brits to start thinking a couple weeks ahead and put their New Year’s goals into motion by signing up to participate in Veganuary. Come 1st January, the brand is encouraging the nation to swap their beloved butter for a plant-based spread and to give vegan a go.
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Whether it’s vegan all the way or flexitarian (incorporating more plant-based foods into your diet), Veganuary is offering support with all the trimmings for those who are intrigued by or who are considering a plant-based lifestyle. A starter kit with recipes, meal plans and even eating out guides can all be found on Veganuary.com.
To demonstrate just how simple it can be to make swaps to plant-based alternatives, Lucy Jones, Expert Dietician and TV Presenter has the following tips to help you make changes and keep those changes beyond January.
7 Simple Tips to try this Veganuary
- Simply swap the milk in your tea, coffee and cereal to one of the great plant-based alternatives. There are loads to choose from including soya, almond, cashew, coconut, oat and hemp. Pick one fortified with key nutrients like calcium and B12 to make sure you don’t miss out.
- Big up the pulses! Tinned pulses are easy, ready to use and a great filling provider of protein and fibre. Add to soups, salads and veggie chilli.
- Try making a delicious cottage pie using soya, quorn or vegetable mince and lentils / beans. Combine with chopped veggies, tinned tomatoes, herbs and spices and top with mashed root veg made with vegan spread. Nothing more warming when topped with vegetable gravy and steamed green veggies
- Get out the slow cooker. Chuck in tinned tomatoes, veggies, lentils or beans and some barley / potatoes for a warm filling dinner. Serve in a bowl with crusty fresh bread and vegan spread.
- This weekend, try out some vegan pancakes. Make your pancake mix using flour, a plant based alternative to milk, nut butter and mashed banana. Top with sugar and lemon or chopped fruits for a fun tasty start to your day.
- Don’t miss out on enjoying dessert. You can make a delicious crumble topping using flour, oats, sugar and vegan spread and add on seasonal fruits. Combine with a soya or oat based custard or try some coconut ice-cream alongside
- If you’re cravings start to creep up on you, nuts make a fantastic healthy vegan snack. Combine 30g of your favourite with some small chunks of rich 80% dark chocolate for an indulgent afternoon treat.
Additional dairy-free recipes and benefits to going dairy-free can be found on Flora.com. An individual making a switch from butter to a vegan spread for even just one day a week can reduce ones carbon footprint by the same amount of carbon emissions produced by leaving a TV on standby for a year and a half *.
Patricia Bloj, Brand Manager Flora Freedom says: “Now more than ever people are choosing to live a vegan or flexitarian lifestyle for various reasons including health, nutrition, environment and animal welfare. Making changes in our day to day lives can seem challenging at first, so we want to be able to empower people to make easy, conscious swaps where they don’t have to compromise on flavour.”
Clea Grady, Marketing Manager Veganuary says: “We’re delighted to have the support of Flora Freedom for Veganuary 2017. Going dairy-free is a vital part of being vegan and taste and convenience is important to anyone on a plant-based diet, so Flora Freedom gives you the best of all worlds: it’s dairy-free, easy to get hold of, and absolutely delicious! At Veganuary, our approach is inclusive, fun and fresh. We encourage anyone and everyone to try vegan.”
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