Phillip Schofield has added a new wine to his award-winning collection.
The 'This Morning' host has announced a new Rosato Verona will join his hugely successful range of Italian craft bag-in-box wines in a partnership with wine specialists, When in Rome.
He said: "When I agreed to this partnership, I had certain conditions; I wanted to be part of the tasting team, I wanted figures on how eco-friendly box wine was and I wanted it to be good value. The result is something I felt I could really invest in. I loved personally selecting the Rosato. I had been asked time and time again when we were launching one but we weren’t prepared to do it until we found the perfect balance of dryness and delicacy in colour, and I’m delighted with the final choice."
The new Rosato wine goes alongside the organic red Nero di Troia and award-winning white Falanghina as part of a range of great value wines in eco-friendly packaging.
Rob Malin, When in Rome CEO and co-founder, added of the partnership with Phillip: "We are very excited to be bringing Italian Rosato to the forefront and enjoyed working with Phillip to choose this very special wine. Having someone like Phillip on board supporting the box wine category, demonstrates the size of the opportunity we have in the market to educate consumers that there is another way to enjoy high quality wine that doesn’t have to be bought in a bottle."
The Rosato Veneto is described as "delicate in colour" with "crunchy red fruit and notes of white flowers on the nose, followed by redcurrant and raspberries on the palate". The finish is described as "long and dry, with hints of alpine strawberries and a dusting of white pepper".
All wines can be purchased for £25.99 from www.wheninromewine.com.
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