'Love Island' winner Millie Court is set to "easily" make £1 million if she is "clever" about her next step.

Millie Court

Millie Court

The 24-year-old fashion buyer’s administrator was crowned the latest winner of the ITV2 dating show alongside her boyfriend Liam Reardon last night (23.08.21), and after the pair split the £50,000 prize money, they could well rake in much more following their villa success.

A source said: "Millie is going to be cashing in after the final and will easily make £1 million in a year if she is clever about her next move."

Millie, from Essex, is expected to boost her bank balance thanks to paid Instagram posts as well as potential clothing and beauty brand deals.

The source added to The Sun newspaper: "She'll make thousands from Instagram deals and there are clothing and beauty brands clamouring to get her on board for big-money endorsements."

The couple triumphed on the show after Millie forgave Liam when he kissed and shared a bed with Lillie Haynes during the programme's Casa Amor stage.

But Millie's mum recently gave 22-year-old bricklayer Liam her approval.

Speaking on the weekend, she said: "He can move into my house and not have to pay rent!

"I really like him. I’m a good judge of character and I think he is a really nice guy and I think he is genuine.

"From what I’ve seen of him, he seems like a really sweet boy.

"I can see he is a really nice guy. Your eyes don’t lie and their eye contact and how they look at each other and how he specifically looks at her, it’s just really sweet."

The couple beat off finale competition from Chloe Burrows and Toby Aromolaran, who finished runners up, as well as third place pair Faye Winter and Teddy Soares, and Kaz Kamwi and Tyler Cruickshank, who finished fourth.