'The Masked Singer' is set to return for a second series.
The ITV reality singing competition - which sees celebrities don masks and costumes while a panel tries to guess who they are - has proven to be a major hit with viewers in the UK, and TV bosses have wasted little time in commissioning a second series.
An insider told the Sunday Mirror newspaper: "It was a no-brainer to go for a second series. The show has been a massive hit.
"It's has the whole country talking. People either love it or hate it
but everyone seems to have an opinion on it."
ITV bosses have already committed themselves to a second series of the show.
The insider added: "After some high-level meetings, everything was agreed and now a second series is definitely happening.
"Everyone at ITV is thrilled 'The Masked Singer' will be back."
ITV executives are eager to retain the panellists - Rita Ora, Ken Jeong, Jonathan Ross and Davina McCall - for the next series of the show.
The bosses are also keen to keep hold of presenter Joel Dommett.
The source explained: "Producers would like to keep the same line-up as the show has gone down so well. They hope it won't be hard to convince them to do a new series."
The popular programme first aired in South Korea in 2015 and since then, the hit format has been sold to more than 20 countries around the world.
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