Lorraine Kelly is backing a Change + Check campaign during Breast Cancer Awareness Month.
Moonpig's Change and Check cards
The initiative encourages people to check their breasts regularly to look for changes, and doctors and other medical experts on the show have been sharing information on the warning signs to look for.
As part of the initiatve, card company Moonpig are offering a range of free cards to highlight the important message of self-checks.
Helen Addis, breast cancer survivor, 'Lorraine' Producer and founder of the Change + Check campaign, said: “I remember chatting to my friends throughout my 18 months of treatment and was amazed at how many of them didn’t check their boobs. Breast cancer can happen to anybody - men and women, young and old - which is why people need to get to know their bodies better, so they can spot any signs of change.
“I hope recipients of these cards not only check their breasts, but that they then send these cards to their friends and family so we can really get the message out there and ultimately save lives.”
The range of four fruit-themed cards - which are free to send throughout October using the code FREECHECK - feature four fruity designs with slogans such as "Cherry-ish your boobs and give them a once-over!" and "Are your breasts simply the zest? Well treat them like they are and get them checked out!".
They also feature a QR Code which goes directly to an easy-to-follow guide on how to check for the signs of breast cancer as more than 50 per cent of women say they don’t know the early symptoms of the disease.
Sarah-Jane Porter, Global Design and Licensing Director at Moonpig said: “We’re thrilled to be collaborating with ITV’s 'Lorraine' and its Change + Check campaign to help educate people on the importance of self-checks. We know life can get busy and we all need a little reminder to look after ourselves.
"Cards have the ability to not only connect people, but deliver important and emotional messages, which is why they’re perfect to encourage more women (and men) to check for the early signs and ultimately save lives in the long run.”
The cards are available to send at https://www.moonpig.com/uk/blog/moonpig-and-friends/moonpig-lorraine-change-and-check-cards/
Tagged in Lorraine Kelly