ITV has announced plans for 'Concert For Ukraine' later this month.
The two hour fundraising concert sees the broadcaster team up with STV, Livewire Pictures, entertainment group Global and the Disasters Emergency Committee (DEC) to raise money for the humanitarian appeal in Ukraine amid Russia's ongoing invasion.
Presenters and artists are set to be announced "over the coming days", with the live show - sponsored by Marks Spencer - set to air on March 29 across ITV, STV, ITV Hub and STV Player.
Meanwhile, ITV has confirmed all sponsorship and advertising revenue generated from the broadcast of the event - which is expected to raise over £3 million - will also be donated to the DEC appeal.
Viewers will be able to donate throughout the evening, while the broadcast will feture music performances and short films highlighting the relief efforts and "plight faced by people affected by the conflict in Ukraine".
Katie Rawcliffe - Head of Entertainment Commissioning at ITV - said: “Music is a very powerful tool when it comes to showing support and solidarity, and at ITV we are proud and privileged to be working with Livewire Pictures, Global, M S and the DEC on such an important and necessary fundraising event.”
Kelly Williams and Simon Daglish - Managing Director and Deputy Managing Director, ITV Commercial - added in a joint statement: “As we’ve witnessed the horrific events unfolding before our eyes we want to work with brands to show our industry's support and raise as much money as possible for the millions of people affected by this crisis.
"The industry has a generous spirit at its heart and now more than ever it is the time to come together and make a difference.”
And Saleh Saeed - chief executive of the DEC - commented: “It is heart-breaking to see the deepening crisis unfolding in Ukraine as more refugees cross the borders each day with nothing more than what they can carry.
"The situation for those inside the country is becoming increasingly precarious. But there is something we can all do to bring hope.
"Funds raised by this concert will make a real difference to those affected by the conflict, sending a strong message of love and enabling DEC charities to help now with urgent aid as well as helping to rebuild lives in the months and years ahead."