Album: Mail On Sunday March 31stLow, is the explosive debut single by Hip-Hop sensation - Flo Rida out March 24th through Atlantic Records. Featuring T-Pain, the massive US number 1 single arrives in the UK with an incredible success story. This includes having more accolades under his belt (months before his US debut was even released) than most artists see in their entire career. The story continues with Low taking the number 1 spot of nearly every chart Billboards Hot 100, Hot RingMasters, Soundscans Digital Song chart, iTunes, Napster, Rhapsody, MySpace, MTVs TRL, BETs and 106 & Park as well as US sales of 2.5 million ringtones. Currently, the phenomenal anthem that speaks of applebottom jeans and the boots with the fur is still at the top spot of the Billboard Hot 100 for the 10th week and counting amassing worldwide digital sales of more than 3.5 million. In addition to this, his second single, the Timbaland produced, Elavator is in the US top 30 after only 2 weeks. Closer to home and based on digital downloads alone, the phenomenal single, Low currently resides in the UK Top 10 an amazing three weeks before physical release and is enjoying fantastic radio support - B listings at Radio 1, Capital, 1 Xtra and Choice to name a few, whilst the video is a favourtie across the TV channels.Born the youngest boy amongst seven girls, the 28-year-old Carol City, FL native was born Tramar Dillard. Although his parents split when he was young, Flos father, a multi-talented musician, inspired his son to express himself through music. Several of his sisters also formed a local gospel group but tragedy struck when one of his sisters died from complications from bronchitis. When my sister passed away, I woke up and realised what I had to do, he says. By ninth grade, he had began rapping with a group called the Groundhoggz and found local success in the late 90s, selling mix tapes and opening shows for more established acts. But one day, Flo Rida received an offer he could not turn down. Aged 18, he embarked on a nationwide tour as the hype man for Fresh Kid Ice of 2 Live Crew. Whilst gaining significant exposure across the country, he caught the attention of DeVante Swing, formerly of the famed R&B group Jodeci. I got the chance to pass my demo to DeVante, says Flo Rida. He heard it and wanted to fly me out to Los Angeles that day. I ended up flying out the next day, and stayed in L.A. for three years.But even under DeVantes wing, Flo Rida struggled to make his mark in Los Angeles. I was literally on the streets, at times promoting myself by myself, he says. In early 2006, hesitant to leave L.A until he had successfully landed a record deal, he returned to Miami. Continuing his grind, working hard to self promote and with the help of CEO of Poe Entertainments E-Class, he signed first to Poe Entertainment and then to Atlantic Records. That was the greatest moment of my life, Flo Rida recalls. I had been working so hard for so long. I had jobs in construction, I worked in warehouses, and Im talking about some of the bummiest jobs. But those were all the sacrifices I made by putting my money towards my music, and it finally paid off.
For the next year, Flo Rida worked diligently on his debut album, MAIL ON SUNDAY, out in the UK on March 31st. It features the production prowess of well-known hit makers like Timbaland and a whos who of A-list collaborators like Lil Wayne, on the street savvy Guns And Roses, Yung Joc, featured on the raucous party anthem Furniture, where the two rappers trade verses about tearing up the club, and Timbaland shows up on Flo Ridas forthcoming second single, Elevator.
On the cut Showin Love, Flo crafts an introspective song that pays homage to the friends hes trusted most in his life and those who are no longer around to share all of his recent success. All My Life digs deeper into his psyche as he describes the passing of his sister. My sister was a great inspiration to my situation because I know she loved and now I dont get a chance to see her cause shes gone, he says. I have to take advantage of every day so I make sure to give 100 percent towards my music. Flo Rida
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