It's no surprise that Wretch 32 has been getting praised by artists ranging from Adele and Tinie Tempah to Liam Gallagher and Mark Ronson.
'Don't Go' is the rapper's third single, taken from his upcoming album Black and White.
It sees him collaborating with Josh Kumra to create a track with a broad appeal, whilst still rooted in the hip-hop scene Wretch came through on.
The track is strengthened by Kumra's soulful vocals, which provide a contrast to the harsher tone of Wretch's rhymes.
Whilst the main exposure the public gets to UK hip-hop is from London, Wretch takes a slower pace with his rapping that gives it a different feel.
His lyrics are honest, and it's refreshing to hear a mainstream hip-hop track not falling into lyrical cliches.
'Don't Go' cements what some people already suspected: Wretch 32 is the next big thing on the scene, and will be a huge crossover star in the mainstream.
Female First - Alistair McGeorge
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