Kendrick Lamar has stated that he isn't motivated by money - despite many tipping him to become one of the world's wealthiest rappers.
The rapper - who's famous for tracks such as 'Swimming Pools' - was named in 'The World's Highest Paid Hip-Hop Artists 2013 List' by Forbes magazine who report he has earned over $9 million in the past year alone following the major success of 'Good Kid M.A.A.D City' - his debut album.
However, Kendrick insists he isn't ready to boost his earnings with endorsements and sponsorships.
He said: "I haven't really put my focus on anything else; I'm a fairly new artist, I want to focus on the music."
The 25-year-old earned more than $4 million from tours alone after playing over 100 shows last financial year, but claims he won't be tempted to make career decisions based on financial gain.
He explained: "When you're in this situation with all the lights on you, you're going to get a lot of offers thrown at you, but if it's not something that you see has longevity in it, you have to pass it up."
Kendrick claims Dr. Dre - who executive produced his debut album after masterminding the careers of Eminem and 50 Cent - taught him how to be business savvy.
He added to Forbes.com: "On the business end, [he] showed me: always be critical and smart about the moves you make. All money ain't good money."
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