Calvin Harris is set to give away signed back catalogues of his work and "tonnes of merchandise" to five lucky fans.
Calvin Harris
The 32-year-old DJ has struck up a competition on Twitter in the run up to the release of his new single 'My Way', which is set to drop on Friday (16.09.16), in a bid to get his followers to guess who has provided focus for his forthcoming track.
Taking to his Twitter account on Tuesday (13.09.16), he wrote: "Guess who featured vocal is on My Way hashtag #CalvinMyWay I'm gonna choose 5 people to win entire signed back catalog plus tons of merch
"Include #CalvinMyWay in ur guesses or I won't see them!!"
The 'This Is What You Came For' hitmaker will close the competition just after the song has dropped and will announce his five winners later on that day.
He explained:"I'll pick winners on Friday until then keep guessing #CalvinMyWay (sic)"
Meanwhile, it seems his guessing game could be a regular occurrence on his social networking sites as it's believed he's decided to scrap albums from now on and just release singles as and when they are ready to drop due to the peak in online music streaming sites such as Tidal.
A source said: "Calvin has always been a forward-thinker and believes just releasing singles is the way forward.
"Albums don't sell how they used to and artists are now seeing streaming as the future. Albums are time-consuming and limit artists to cycles rather than having a persistent presence in the charts.
"Calvin is one of the most-streamed artists in the world so it would make sense to exploit that success."
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