The Jonas Brothers with Minnie and Mickey at the premiere
Thousands of fans flocked to Londons Royal Festival Hall last week for the European premiere of highly anticipated Disney Channel Original Movie Camp Rock. Following huge success in the US, where it was watched by 24.5 million people over its premiere weekend, the movie makes debut on Disney Channel UK at 19th September at 6pm.The movie's stars, the platinum-selling recording artists the Jonas Brothers (Joe, Kevin and Nick), Demi Lovato and Alyson Stoner (also of Disney Channel's "Phineas and Ferb") were greeted by hordes of screaming fans as they walked the red carpet along with 1,500 VIP guests and celebrities including Jaime Winstone, George Sampson, Meg Matthews, Liz McClarnon, The Saturdays and Michelle Collins, all eager to get a first look at the movie. Following the screening, the star-studded audience were also treated to an exclusive performance by the Jonas Brothers and Demi Lovato who performed songs from the Camp Rock soundtrack and from their respective solo albums, the platinum-selling A Little Bit Longer from Jonas Brothers, due to launch this month in the UK, and Demi Lovato's debut album "Don't Forget" in stores this month in the U.S.Disney Channel UK star Brad Kavanagh from As the Bell Rings, who recorded a cover version of Camp Rock track Here I am, was a special guest at the premiere, along with the cast of Disney Channels newest UK production Life Bites including Amy Wren and Benedict Smith.Joe Jonas, who stars as Shane in the movie, commented, "We're so excited to be here in London to celebrate the European premiere of Camp Rock. The reaction from our UK fans has been incredible and we are so appreciative."Demi Lovato added, "This is my first visit to London and it's beyond my wildest dreams to see kids and parents here, and all over the world, connect to this movie and its music. It's all been an amazing experience."John Hardie, Executive Vice President and Managing Director, Disney Channels EMEA commented, "Reaching kids and families will great entertainment content that they can enjoy together is our goal and we're delighted that so many of our business partners, media industry colleagues and their families joined us this evening as we 'camp rocked' Royal Festival Hall. The evening, and the movie's record-setting U.S. debut and subsequent reach in Canada and Latin America has set the stage for a successful European movie debut."The movie has already proved a smash-hit Stateside and since premiering on June 20, "Camp Rock" has reached over 45.4 million unduplicated viewers worldwideThe "Camp Rock" soundtrack spent a remarkable 10 weeks in the Top 10 on the Billboard Top 200 Album Chart, shipping Platinum in the United States, Canada, Argentina, Mexico and Venezuela, and Gold in Chile, Brazil, Colombia and the Philippines.
Camp Rock follows the story of a talented yet unsure teenager, and a hot-headed young popstar who's lost his passion for music and needs to find it again, who is sent packing to Camp Rock by his band mates. Together, at Camp Rock for aspiring young music artists, they learn to believe in themselves and to value the freedom to be who they really want to be - all to a rocking soundtrack.
Don't miss the rocking sensation set to take the UK by storm, when Camp Rock premieres on Disney Channel on Friday 19th September at 6pm.
See the pictures here.
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