If they find the ideal car, which should not be too hard given the huge choice on display, they simply go back to the salesperson ask for the key to which they have made a note of and get inside the car for a more in-depth evaluation.
There are simply no pushy salespeople around and with cars being the second biggest purchase we make after our homes, this is how it should be.
The male and female sales staff are genuinely very helpful and have the added benefit of a vast computer network that houses a comprehensive specification on every car so the customer can see, first hand, that the information being relayed to them by the salesperson is totally100% accurate.
This is the key to the success, as once you gain the trust of a potential buyer they will inevitably buy. If the car they want is not there, they can again access the vast computer network and bring one over from another showroom.
Proving that females are indeed the main buying power, the girls I spoke to at Peterborough assure me that females are certainly not dismissed as potential buyers. In fact, they are made more of a fuss over, as they know females will ultimately make the final decisions. Men have walked into the showrooms, and the salespeople know they will not buy unless they come back with a female companion to reassure them that their purchase is genuine. Ah bless them.
You know, its not really rocket science to sell cars; a pleasant professional manner is really what it takes along with total honesty. Well Motorpoint have all these ingredients and proved their recipe for sales is a huge success with recent figures just released showing that in the month of September 2007, 2,500 cars were sold with customers saving a total of 12.5 million pounds working on an a average of £5000 each. If that is not proof of the pudding, I will eat my hat so to the old school of salesmen - you lot had better start changing your ways with the ladies, unless you want to end up at the job centre.
For more information on Motorpoint visit www.motorpoint.co.uk
Jackie Violet