The maxi dress is this summer's must have wardrobe item.

Flowing floor length frocks are already springing up all over the High Street and the likes of Kate Moss and J-Lo have been seen embracing the maxi fever.

This look is great for keeping cool plus there's a style to suit all sizes.

The Prairie girl collection at Miss Selfridge includes a gorgeous range of printed dresses in maxi and super shorts lengths- perfect for the chilled out gypsy girl look.

Curvy girls should stick to plain or block colours to slim the silhouette rather than big print that can make you look larger.

Evans has a fantastic block colour maxi dress in store priced at £50.

Those who are shorter may need to invest in another of this summers key items- high wedge sandals- to prevent any embarssaing trip ups.

A great tip when wearing goinng maxi is let the dress sell itself. To avoid looking like a bad transvestite- don't over complicate the look with fancy accessories and fussy hair.

Just keep it simple with natural make up and un-styled beach hair to release summer goddess within.

Caz Moss