Michele Obama's favourite brand J. Crew says 'Hello World'

by Taryn Davies | 15 July 2012

How do you wear your J. Crew?

Michelle Obama is a huge fan of the brand J. Crew having worn it to many high profile events, you can imagine the impact that this has had on the company.

But it wasn't just the First Lady impact, this brand has been growing from strength to strength and is most certainly showing no signs of slowing down just yet.

Following J. Crew's global launch to over 100 countries the iconic American brand unveils a special digital experience, celebrating 10 international tastemakers.

The US retailer enlisted award-winning fashion photographers and visonary bloggers, Garance Dore and Scott Schuman, to travel the globe - from Madrid to Hong Kong, Berlin to Tokyo and Milan to London - to hand select J. Crew's stylish friends worldwide capturing how they wear J. Crew and make it distinctively their own.

"We couldn't think of better story tells than Scott and Garance to capture the way the world wears J. Crew. We want people around the world to learn about our designs and our quality - there is no better way to articulate this but through people with great style," explains Jenna Lyons, President and Creative Director.

Become a J. Crew insider which entitles you to the following:
1. Free expedited shipping from now until the end of the year
2. Duty-free shopping from now until August 31
3. VIP access to the team of personal stylists

The J. Crew brand doesn't just rest of women like Michelle Obama to wear their looks, and the fact that it has beautiful designs, the clothes are of a really high quality which makes them very easy to wear.

I have the striped maxi dress which I can wear for both the day and night. During the day I pair it with sandals, a grey studded leather jacket and an oversize slouch bag, and my sunglasses depending on the wonderful British weather.

But I can dress it up for the evening with a pair of red wedges, a strong red lip and a super sleek ponytail.