Zendaya launched an app for her fashion line because she thinks it is "the future of fashion".
Zendaya on the cover of January issue of InStyle magazine
The 21-year-old actress has recently set up a programme titled Zendaya: The App to accompany her own label Daya By Zendaya, which allows her fans to tune into her beauty tutorials, as well as get a glimpse of her unisex fashion and accessories line.
The star co-designed the app with her stylist Law Roach, and she has revealed she created the mobile outlet because she thinks it is the "only way" for her clothing line to be showcased.
Speaking in the January issue of InStyle magazine, the 'K.C. Undercover' star said: "I just felt that if I'm going to do a clothing line, that's the only way I see it being done. That's the future of fashion."
Zendaya shot to fame after appearing in Disney's popular series 'Shake It Up', in which she portrayed Rocky Blue for three years, and though the star has long admired fellow actresses, she has realised being a role model to other people is a "huge part" of her career in the entertainment business.
She said: "I've had the luxury of watching people do this before me, and I realize that [being a role model] is actually a huge part of the job. You sign up for that. You're being watched."
Although the Cover Girl beauty has admitted being in the limelight makes you feel you are under constant scrutiny, stars have the option to "accept that and appreciate it" or to disregard it, and she has chosen the former.
She continued: "You can choose to accept that and appreciate it, or you can choose not to. That's 100 percent your choice. I choose to acknowledge it."
Zendaya picked up the Style Star Award at the InStyle Awards earlier this year, and received the Choice Summer Movie Actress gong for her role in 'Spider-Man: Homecoming' at the Teen Choice awards 2017, but the compliments she receives from parents about her being an inspiration to young people means more to her.
She explained: "When parents or young people come up to me, the first thing they say is not 'Oh, I love that show you did.' It's 'Hey, thank you for saying this' or 'My daughter really needed to see that.' That stuff is much more of a compliment."
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