Pamela Anderson has teased "many exciting things to come" from her skincare brand Sonsie.
The 56-year-old model and her sons Brandon and Dylan Lee - who she has with ex-husband Tommy Lee - acquired the brand, and she has marked its first anniversary by showing off her glowing complexion and applying their products.
On Instagram, a makeup-free Pamela said: "@sonsieskin turns 1 year old today!
"Our little family is getting bigger and bigger and I’m so grateful for all of you who have joined us… Together, we are spreading a message of self-care and self-love around the world.
"We have so many exciting things in the works this year and I can’t wait to share!
"Be Sonsie… Be You!
"With love,
P."
The blonde beauty recently said she wants everyone to "accept" their skin as it is.
The former Playboy cover star admitted she loves Sonsie because it's all about not trying to fix imperfections and embracing natural beauty.
She told Vogue.com: “It's about accepting yourself where you are right now. All of us have tried all sorts of different things—your friends are doing it, then you're doing it.
"But I just came to a point where I felt like, ‘This is it. I just want to do me, keep my skin hydrated, and look after myself, but I don't want to have to think about tomorrow. I want to think about right now. Live and how I feel in this moment.’”
Pamela has always wanted to "challenge beauty".
She said: “I think that it's always been part of my journey to challenge beauty.
“That's what I like about Sonsie. It's not false promises, it's self-acceptance of yourself and where you are in this moment. Not beating yourself up about something, but just feeling a little more free.”
The former 'Baywatch' star has had multiple offers over the years to get involved with a beauty firm, but she "couldn't" allow herself to associate with something that generated so much plastic waste.
Pamela - who also liked the brand's vegan ethos - said: “Ever since the Baywatch days. But it just always felt like too much plastic. Whether it was shampoo or a pet line, or beauty more recently, all I could see was the plastic waste and I couldn't do it.
"[Sonsie] just made the most sense to me out of all of the options in front of me.”
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