Celebrating a decade since the first ever Kate Moss AnOther Magazine cover, this fall sees two of the foremost pioneers in British fashion, AnOther and Burberry, unite for a unique collaboration - the magazine’s first ever digital cover.
In line with the Dazed Group digital-first strategy, the AnOther GIF cover is a true publishing innovation.
"Kate Moss is not only on 4 covers of the print edition but we launch with a digital moving image cover, developed together with Burberry and Kate to create a truly original new format in publishing. Another digital first for Dazed Group," explains Jefferson Hack, Dazed Group.
Kate Moss wears an iconic Burberry trench in the dramatic moving cover and accompanying film by Ruth Hogben, styled by AnOther Magazine’s Fashion Director Katie Shillingford.
“Kate has such a brilliant, uplifting energy, her movements in the various shiny silhouettes dance across the screen to hypnotic effect. You see something that is very real but at the same time you’re transported to a magical world… and that’s what fashion is about, isn’t it,” says Katie Shillingford.
Kate certainly has a busy month, as her brand new campaign for Burberry was unveiled this week in which she stars in with Cara Delevingne. See more about that here.