The brand new Karl Lagerfeld store is open now
Karl Lagerfeld has opened his first-ever UK store in the heart of London on Regent Street.
The brand new concept store combines the brand's aspirational and accessible luxury collections and iconic design aesthetic with cutting- edge digital technology.
Pier Paolo Righi, CEO of KARL LAGERFELD said. “Opening on Regent Street provides us with an exceptional opportunity to position our brand in this important market. London is one of the world’s leading cities when it comes to Retail and this location offers a unique brand mix.
"Our London presence will be a fantastic representation of our brand’s aesthetic, and it showcases our cool, accessible-luxe collections in a cutting-edge environment."
The 250-sq-m flagship is the biggest KARL LAGERFELD store in Europe and will be home to men and women’s ready-to-wear collections as well as accessories collections, handbags, leather goods, watches, eyewear, scarves, footwear as well as limited editions and special objects.
David Shaw, Head of the Regent Street Portfolio at The Crown Estate, said: "Karl Lagerfeld is as Vogue called him "the unparalleled interpreter of the mood of the moment". Regent Street is proud of its retail renaissance over the last decade and the decision of Karl Lagerfeld to open on our street is a great endorsement to our vision and retail execution."
Regent Street continues to build on its reputation as one of the ultimate shopping and lifestyle destinations in the world, with global fashion brands flocking to set up shop here. Other international flagship shops that have opened in Regent Street within the last year include the world’s largest Hackett store, American favourite J. Crew, KIKO MAKE UP MILANO, and luxury French fashion house Longchamp.
This summer, Watches of Switzerland will open the UK's largest standalone flagship watch store on Regent Street.
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