Maluma will wear Dior on stage during his world tour.
Maluma
The fashion house's artistic director, Kim Jones, has created a number of looks for the Colombian singer based on pieces from his spring 2020 collection, which he made in collaboration with artist Daniel Arsham, and the 26-year-old star will wear the outfits for the first time in Athens, Greece, on 11 March while performing as part of his '11:11' concert series.
Maluma's stage wardrobe will include suits and sheer jumpsuits featuring Dior's vintage newspaper print, as well as a white organza jacket with saturated blue pleated georgette embroideries by Lesage.
Kim said in a statement to WWD: "I love Maluma's unique energy, his abundant creativity, his passion for life.
"I'm very happy to accompany him onstage and support his talent for this special event."
The 'Que Pana' singer - whose real name is Juan Luis Londoño Arias - loves to express himself through fashion and is "excited" to have teamed up with Dior, after first meeting the designer in June 2019 during Paris Fashion Week.
He said: "Fashion, just like my music, has allowed me to express myself creatively and be myself without needing to change to fit in," he said.
"When I met Kim and the Dior team during my first Paris Fashion Week, they gave me the same energy. I am excited that they will be part of the 11:11 vision through design and help me offer fans a full experience of music, fashion, energy with no cultural barriers."
Maluma began his '11:11' tour in May 2019 in Peru and it is scheduled to end next month following a string of European shows.