Suzanne Shaw
Suzanne Shaw has helped George's profits soar, since she signed for the supermarket chain.
The Dancing On Ice winner has been modelling the Michelle for George range for the past few months and insiders say she's has done wonders for their profits.
Suzanne has admitted she likes wearing the bust-enhancing bra the best, but the whole range designed by Michelle Mone have been flying off the shelves.
Customers have been eagerly snapping up the sexy lingerie, which also includes lines from Katie Price.
The former glamour model's lingerie line launched last month, and she recently added a nightwear line to her range too.