Heidi Klum

Heidi Klum

Heidi Klum is to expand her Diet Coke ambassador role, by participating in a program which raises awareness about women's heart health.

It will kick off just in time for the start of New York Fashion Week on February 13, when its signature Red Dress Collection launches.

The supermodel has also designed a special red dress charm, with Diet Coke running a sweepstake to give 10 of them away, thought to be worth around $3,000 each.

Her charm, made from red rubies and diamonds is shaped like an hourglass, and is thought to represent that women need to be more clued up on their health and the risk of heart disease.

The Project Runway presenter will also reportedly wear her Diet Coke Red Dress charm at the Oscars later this month.


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