Watch the models storm the runway in the fashionable smalls
Agent Provocateur will be showing their first runway show in five years at Lingerie London this October.
Lingerie London is coming to the UK for the first time after the roaring success of Lingerie Miami 2009 and Lingerie New York 2010 events.
Seven Bar Foundation is partnering with Total Management to bring together couture lingerie designers, Agent Provocateur and latex designer Atsuko Kudo, for an exclusive fashion show and gala and the Old Billingsgate on October 24 2012.
Agent Provocateur will be bringing their unique and beautiful designs to the catwalk after five years. This will be combined with a special show from latex designer Atsuko Kudo, who has dressed every glamorous woman from Lady Gaga to Beyoncé, as well as some of the world’s top models gracing the catwalk – this is an event not to be missed.
Active since 2005, Seven Bar Foundation aims to bring a sustainable solution to poverty by empowering women, using the pink bars/”ladder” icon as its symbol. The Foundation brings awareness to the meaning of its ladder icon via its luxury lingerie shows and then licenses the ladder icon to create cause-marking campaigns with major companies driving consistent funding to microfinance.
Using a unique philanthropic and fashion approach, the foundation and LINGERIE LONDON uses the sustainable luxury lingerie industry to re-direct its focus to help fuel microfinance – empowering women and enabling self-sufficiency.
Renata Mutis Black, the founder of the Seven Bar Foundation comments: “We believe in giving underprivileged women a break. Everyone can recall that one person who gave them their first break. In microfinance, women are accountable for the loan and repayment; they feel empowered and often are, for the first time, part of a credit rating - validating them in business. With the low interest rate, the repaid loan size increases to help a greater group of women. It is also the first time they send their daughters to school breaking the cycle of poverty for their families.”
Renata decided to develop the Foundation’s microfinance initiative after she witnessed the destruction of the 2004 Tsunami. Whilst helping to rebuild the villages devastated by the catastrophic flooding, Renata was approached by a woman who asked
“I know you have money and I don’t want it, but why don’t you teach me how to make it myself?”
To date the Foundation has helped more than 3,000 women across the globe by raising over £238,000 for microfinance projects and hopes to nearly double this figure with their latest Lingerie London project.
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