Sam Faiers models the Jeans for Genes day t-shirt
Sam Faiers, Coleen Rooney and Caggie Dunlop are just some of the stars that are rallying together to help launch the 2014 Jeans for Genes campaign.
Jeans for Genes day will be held on Friday 19th September and this year the charity campaign has teamed up with the prestigious Edinburgh College of Art for the design of their official charity T-shirt.
Each year the campaign raises funds for Genetic Disorders UK which benefits children and families all over the UK who are living with a genetic disorder.
Coleen Rooney models the t-shirtThe T-Shirt, which will be available to buy online, features a one off design by young designer Rachel Hill. The design, which was one of hundreds submitted via a competition open to Edinburgh College of Art students, features a double helix, which depicts the structure of a DNA molecule, combined with on trend SS14 pastel colours.
Rachel’s design was selected as the winning design by an expert panel comprising of fashion experts and popular style icons including: Coleen Rooney, Jaime Winstone, Stylist Magazine Fashion Director, Alexandra Fullerton, and founder of the Scottish Fashion Awards, Tessa Hartmann.
The high profile judging panel said that when choosing the winning T-shirt design, they were looking for something that was ‘stylish and appealing, and a must have item for the wardrobe.’
Caggie Dunlop is helping support the campaignJeans for Genes are encouraging women across the UK to buy this specially designed t-shirt and show their support for Jeans for Genes day this September and beyond.
Set to be worn by celebrities including Nicole Scherzinger, Coleen Rooney, Sam Faiers, Louise Thompson and Caggie Dunlop, and at just £20 with all proceeds going to the Jeans for Genes 2014 campaign, this T-shirt is the must-buy fashion with a conscience item of the year.
Ferne McCann wants us to support Jeans for GenesThe Jeans for Genes campaign supports children with genetic conditions, and their families. Make a difference this year and buy your T-shirt to wear on Jeans for Genes day, Friday 19th September.
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