Kate Winslet is the new face of Lancôme.
The actress sighed a deal with the luxury French brand to promote their Trésor, perfume range.
Odile Roujol, Lancôme Internationals General Manager said in a press release:
"More than an outstanding actress, Kate Winslet has the amazing ability to be celebrated as both an exceptional and an everyday woman."
"A passionate person, who lives and feels life to the fullest, she is sure to act as the epitome of Trésor, our mythical fragrance. She will front the campaign for Trésor perfume, taking over from Isabella Rossellini. "
Speaking about her new role Winslet said:" I didn't feel that I was just being asked to be the face of something."
"It was me as a person (and my message to women) about being real in who you are and comfortable in your skin."
Patricia Johnson
Tagged in Kate Winslet