Jessica Simpson has announced she is launching a new bikini line.

The busty pop star/actress will reportedly debut the swimsuit next month during Mercedes-Benz Fashion Week in Miami Beach, Florida.

A Simpson insider tells American magazine In Touch Weekly the swimwear line features skimpy designs and more modest one-piece suits.

The singer, who helped design the outfits, is so invested in the new line she is personally selecting the models who will show off the stylish suits on the catwalk.

Jessica worried fans earlier this month when she shed 25 lbs in a few weeks on the controversial 5 Factor Diet.

The pop star/actress hired celebrity trainer Harley Pasternak to help her get back in shape after a little careless eating left sexy Simpson feeling fat.

Pasternak put his star client on a strict 1,300-calorie-a-day diet, delivering his own nutritional meals to her doorstep.

The beachwear line is the latest venture for enterprising Jessica, who also boasts a skincare empire, hair extension project and a shoe and clothing line.

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