Angelina Jolie and her infamous leg pose
Celebrity trends always have an impact upon what we buy, whether we copy it fully or it influences are style.
A new trend that we're eager to immitate is thigh-high split dress.
New sales figures released today by leading online fashion retailer Very.co.uk show that celebrity ‘leg bombing’ is having a dramatic effect on sales of split dresses across the UK as shoppers flock to buy the summer’s must-have fashion essential.
Since Angelina’s infamous red carpet display at this years Oscars, celebrities including Kim Kardashian, Nicole Scherzinger and Jessie J have all been photographed revealing more than a little leg at star-studded events around the world.
Sales of one dress in particular, the Love Label Drape Hem Strapless Dress, have shot up by 37% since the celebrity phenomenon hit the headlines earlier this year.
Love Label Drape Hem Strapless Dress, Black
Julie Donnelly, Head of Womenswear for Very.co.uk said: “It’s clear that celebrities fashion choices have a knock-on effect in sales across our site, and the latest ‘leg bombing’ trend is no exception. Celebrity style really appeals to our customers and being a one-stop-shop for all things fashion means that we’re able to provide that red-carpet look for a fraction of the price.”
Dress available from Very.co.uk, £39.