Liverpool ladies, like Coleen Rooney, wear the most make-up
Girls from Liverpool wear the most make-up according to a new study.
Researchers found that one in ten Scouse women said their approach to applying make-up was to put it on ‘nice and thick’.
And on average they spend 20 minutes making themselves up on a typical morning and then a further eight minutes removing it at the end the day.
In a year this amounts to 7 days putting on and removing make-up.
Typically they need at least two make-up wipes to remove the make-up each day or 730 over the course of a year.
The poll by Simple, to coincide with the launch of its new super soft cleansing wipes, found 45 per cent of girls from Liverpool have regularly gone to bed with a full face of make-up and a third of those have kept it on for the next day after a quick touch-up.
But girls from London and Newcastle were more likely to don false eyelashes and Manchester females wear the most fake tan.
The study of 2000 UK women revealed that more than a third of those polled said northerners were most likely to wear more make-up.
On the contrary, girls from Plymouth, Norwich and Oxford we more likely to opt for a simple and classic look.
The poll found that women from the Welsh city of Swansea were the most worried about the amount of make-up they wear and the effect it will have on their skin.
Celebrity make-up artist and Simple UK skincare expert Caroline Frazer said: ‘’Make-up trends come and go just as they do with fashion or hairstyles.
‘’Some seasons the subtle, natural look is favoured, but on other occasions a more heavy, dramatic look like this season’s red lips, fuller lashes and bright eye shadows.
‘’There is nothing wrong with wearing make-up, as long as it is removed properly to ensure it doesn’t block pores or make skin look dull and lack luster. It’s equally important to create the right canvas so make-up looks its best which some women forget. Great make-up isn’t just about applying it well; it’s also about looking after your skin so a healthier complexion shines through.”
‘’We are all guilty of occasionally going to bed with make-up still on, but it’s really important not to do this regularly as it will take its toll on the skin – I always tell my clients to keep their wipes by their beds or in their handbags.”
The study also found that 25 per cent of all women worry about the amount of make-up they wear and believe they could be suffocating their skin.
To try and counteract this three quarters of women like to have a break at least once a week from wearing make-up.
Of the 2000 women polled more than half said that women who wear a lot of make-up are trying too hard and 34 per cent said they are hiding who they really are.
In contrast more than one in twenty felt they should wear more make-up to get ahead in their career, which is probably the reason why eight in ten women insist on applying make-up before they head to the office.
Half of women said they look 100 times better after they have applied make-up and 56 per cent said just a touch of make-up covers any blemishes.
Caroline Frazer added: ‘’It’s encouraging that women give their skin a bit of a break from make-up. Whilst make-up will create a cover for blemishes it won’t help skin in the long run, especially if you are prone to problem or sensitive skin.
‘’There is no excuse to not look after your skin, it’s your insurance policy for the future – you only have one skin so look after it.
“Simple cleansing wipes are my favourites because they also have added skin-loving ingredients such as Vitamin E and they are perfect for all skin types, even the most sensitive so I can totally trust them to do a great job.
‘‘The great thing about Simple cleansing wipes is that they are gentle yet effective at removing all make-up even waterproof mascara.’’
The poll said glamour girl Katie Price wore the worst make-up and Harry Potter starlet Emma Watson sported the best make-up.