Holly Willoughby photographed by Sean Ellis for Garnier Nutrisse Pearly Blondes Collection
Holly Willoughby has been announced as the newest spokesperson for Garnier, a role we’re certain she’ll fit well into.
The TV presenter is undoubtedly a firm favourite of the nation’s, and of course her pretty face and lustrous locks make her sure a perfect fit for the beauty brand which will see her become the face of Garnier Nutrisse Pearly Blondes.
Holly will star in her first campaign for Garnier Nutrisse Pearly Blondes, which will air nationwide on July 4.
Holly says: “My hair is really important to me, and getting the right blonde can be challenging. Good and bad hair days will come and go as they please but your colour is something you can control. Over the years I’ve experimented and I’ve pretty much been every colour, now I can’t imagine being anything other than blonde. I truly feel that I have found my perfect base colour – I love it.”
Garnier Nutrisse Crème Pearly Blondes is a new collection of four shimmering blonde shades. The Pearly Blondes have been especially created with a unique blend of multi-tonal blonde technology, enriched with 3 oils for nourished and long-lasting, truly multi-dimensional blonde colour from root to tip.
Holly continues: “The first time I used Nutrisse I was genuinely impressed with result, if I hadn’t been then I wouldn’t be using it now. I was really surprised by how soft my hair was, it just had this really beautiful glossy shine. So win win.
“Garnier is one of those brands that I trusted before I was even involved with them. It’s a brand that I felt I could turn to. It’s a real pleasure to be part of it all.”
Almost a third of UK women are blonde, highlighting that British women have a long-standing love affair with blonde hair colour. Not only is it flattering against the skin, reflecting light and defusing shadows to help you look and feel your best every day, blonde also hides grey hairs with the most soft, harmonising result.
Julia Wilks, Garnier Marketing Director says: “Through all of our brands we aim to help women look and feel their best every day. Our hope is that whatever they are doing, they do it with true confidence. Holly’s warmth, energy and natural beauty convey the essence of the Garnier brand. We value authenticity and sincerity and Holly embodies these qualities. For many women in the UK she is the ultimate British Blonde icon. For us she is the perfect choice for Nutrisse Pearly Blonde Range and together with Davina McCall makes for the ultimate Garnier Nutrisse team.”
For more information visit www.nutrisse.garnier.co.uk
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