Tattoo make-up has become more and more popular in recent years, with celebs such as Jodie Marsh championing the look.
It's a great option for those who have little or no eyebrows anymore, due to old age or perhaps as a side effect of chemotherapy, but would you choose to have it done just as a luxury?
Saving time in the morning is all very well, but when it can cost in excess of £350 a pop, perhaps it's something we'd reconsider in these troubled times.
Equally however, you could look at it from the angle that having your make-up tattooed on may be pricey in the short term, but over the years it could save you a fortune in cosmetic purchases.
It would all depend on how much work you'd have done of course. It's quite common nowadays for women to tint their eyelashes in preparation for the summer, and the same goes with eyebrows too.
We tend to wear less make-up in the summer anyway, so it makes perfect sense to still appear made-up, but without the sweaty face syndrome we so often get when the sun shines!
Some permanent make-up can be applied to cover up severe skin blemishes, so that you always appear to have foundation on, while others opt to have their lips lined permanently to make them appear bigger.
Jordan is rumoured to be a fan of tattoo make-up, while Dolly Parton was famously reported as having her eyebrows and lips done, but the biggest tattoo make-up fan has to be Michael Jackson.
A supporter of permanent eye and lip liner, in addition to bleaching his face white, due to a rumoured skin condition called vitiligo, Jacko is by far the biggest reason not to get this procedure done.
That said this can benefit a lot of people with general skin conditions that prevent them from being able to wear make-up, but when it's marketed as a cosmetic luxury procedure, do we necessarily feel the need to splash out?
Where once upon a time we were keen on trying everything new on the market, these days we're counting every penny and tattoo make-up may be one luxury we're prepared to forgo in this recession.
FemaleFirst- Laura Terry