We like having a golden glow as much as the next person but not as much as Simon Cowell it seems who is taking his fondness for fake tan to the next level by building his own tanning salon.
The X Factor judge certainly takes his beauty regime very seriously.
He has built a solarium next to his bedroom with a full length tanning machine and a smaller one for applying colour to the face.
We know that Simon likes his product, it's already been revealed that he likes to wear high-definition make up when he is filming but even we are surprised at the lengths he's gone to here!
Besides we always thought it was a natural tan our Si had...
Tagged in The X Factor