Red lipstick is the hot look of the moment with celebrities such as Gwen Stefani and Scarlett Johansson favouring the shade.
Wearing the colour though is a bit tricky with so many different shades available. The fact that it is so prominent means that you have to make sure it is applied properly, after all you don't want a smudged pout or bright red teeth.
When picking a shade, follow our simple rules to ensure you get the colour which flatters you best.
Paler ladies should pick a red with blue undertones. Luella used this look in their SS09 show last year and the dark shade of red makes skin look brighter.
Those with a darker complexion should opt for a red with a touch of pink or purple to ensure they look glowing. A orange or brown shade works best for those with olive complexions.
Application is just as important as picking the right shade. First of all make sure you match your lip liner to your natural lip colour and not the lipstick, this stops the lips looking too overdone. Dab your lips with powder before applying the lipstick to ensure the colour stays put. Put the lipstick on then blot to make sure you have the right amount on.
Finally put your finger in your mouth, then pull it out slowly, this will remove excess colour that would otherwise end up on your teeth. It may sound like a seduction technique from an old porno, but trust us it works!