Reality star Khloe Kardashian has recently been returned to a gorgeous brunette, and we're in love with the colour that much we had to find out how she created it.
With the help of JOICO's celebrity colourist George Papanikolas Khloe created the stunning change to her hair.
She's recently been favouriting the ombre hairstyle but has now gone for a Rich Chocolate Brown, a colour much closer to her own natural tone.
Khloe is more adventurous with her hair choices than her Kardashian sisters, who tend to stick to their natural colour, however this transformation, which was achieved using JOICO® Vero K-Pak® Color (available in salons nationwide), puts her appearance back in keeping with the Kardashian trademark look.
Khloe is the latest in a line of celebrities that have used celebrity colorist George Papanikolas to get a new look.
George said: “I used the same technique that I used to take Nicole Richie and Ashley Tisdale back to dark hair with multiple chocolate tones. For the finishing touches, I used my signature base, lowlight and gloss combo to create subtle dimension and believable hair colour.”
To protect Khloe’s newly colored hair from fading, George recommended JOICO® Color Endure Shampoo (£12.95) and Conditioner (£13.95) which uses green tea-derived antioxidants and broad-spectrum ultraviolet protectants that defend hair from fading over time.