We all know what to expect from a Playboy Bunny, and that is one toned, fit body. Now you can have one too.
The iconic brand has partnered with GymBox to create the Bunny Bootcamp, and official Playboy workout.
The 45-minute challenging workout is designed to get participants look fit, toned, and feeling energized and sexy.
Valerie Golson, VP of Location Based Entertainment at Playboy who manages all Bunny recruitment commented: "Our Bunnies are known for their beautiful personalities, and looking very cute in their costumes. We used this as inspiration to work with GYMBOX to create a workout that celebrates the Playboy form and leaves women feeling healthy and empowered.”
Including signature Playboy Club Bunny moves like the “Bunny Perch” to greet guests and the “Bunny Dip” to serve drinks, the workout is a high intensity fitness class that is set to roll out across the UK later this year after its exclusive GYMBOX launch.
The workout is comprised of different elements to help women achieve their “Bunny Beautiful” body: a healthy and strong shape for the modern woman, emphasising natural curves. The Bootcamp class, choreographed by GYMBOX, has been trialed and given the thumbs up by Bunnies at the Playboy Mansion ahead of its launch.
To launch the Bunny Bootcamp, Playboy and Gymbox have assembled a panel to create the Bunny Measurement Index (BMI). The new measurement is a novel take on the traditional Body Mass Index and incorporates physicality, inner confidence as well as personal presentation to produce a 'Bunny' measurement score. The BMI can be found at www.bunnymeasurementindex.co.uk and those who score over 97% will be invited to the Playboy Club London for a casting to become a Playboy Bunny.
Designed to give Bunny Bootcamp participants the chance to track their progress and for women everywhere to identify their own BMI score, the index aims to help women optimise their natural body shape and enhance their inner confidence.
Dr. Jane Ogden, BMI panelist and professor of psychology said, "The traditional BMI is outdated and is far too narrow as it only measures physical factors, so I was keen to work with Playboy Bunny Boot Camp to create a more insightful measurement system. Our new Bunny Measurement Index demonstrates that psychology and self-esteem are as important as physicality and I would encourage all women to check out the Bunny Measurement Index to see how they score."
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