Emma Raducanu's remarkable US Open success earlier this year is certain to inspire a new generation of tennis talent, with young hopefuls and their parents eager to get advice from the best coaches in the game as they set out on their sporting journey.
Few gurus command more respect in tennis than super-coach Patrick Mouratoglou and Female First has been given an exclusive insight into the principles that have guided many of the top names to the top of the game.
The legendary Serena Williams, teenage sensation Coco Gauff and world current No.3 Stefanos Tsitsipas are among the stellar names working under the guidance of Mouratoglou and his elite team of coaches, with the stunning results confirming their methods work.
We travelled to the Costa Navarino destination in Greece to visit the stunning new Mouratoglou Academy, featuring 16 world-class courts including clay, hard court and the only grass court in Greece, with the winning methodology promoted by all the coaching staff offering an insight into how the greats of the game achieve their goals.
So what is the Mouratoglou philosophy?
Female First sat down with Mouratoglou's Costa Navarino coaching brothers Konstantinos Fotinopoulos (Kostas) and Giannis Fotinopoulos (Gianni), as they gave us the inside story on the key pointers a Mouratoglou is expected to deliver.
"The Mouratoglou methodology is based around the idea that every athlete should be treated differently, to suit their personal characteristics," Kostas told us. "There is not one way that suits everyone. We adjust to each person. This is why we look to do personal programmes to suit each player.
"The second point is we aim to develop the strong points of the athlete, working on their weakness after that. It is important to promote the weapons of a tennis player, not look to improve the parts of their game that are not so strong.
"So if a player is a defensive player and they are good at this, we don't try and turn them into an attacking player. Let's make their defensive game even better.
"The third point we work to is we have some ideas that will be part of the Mouratoglou methodology. We focus on early preparation for each shot and we keep the words simple. We want the player to have a quick reminder of the task and to work from there."
Kostas and his brother Gianni were superb junior players in Greece and regularly played against Stefanos Tsitsipas, who has gone on to become one of the world's best players.
While the pair would have every right to ponder what might have been if they had the finances to pursue their dream of becoming professional players, they are convinced their story may have been different if they had the guidance and support provided by Mouratoglou and his coaching team in their formative days.
"I have thought about a lot about what might have happened in my tennis career if I had all this information and the Mouratoglou methodology at a young age," Gianni told us.
"What we teach here is fundamental things in our sport, but if you don't have clear guidance from a coach at a young age, you never do it.
"It's important to learn the fundamentals of tennis at the right moments in your development and Mouratoglou knows this. He tries to give us a guide that has worked with his other players and we are in a position to pass on that methodology to the people who come to play with us at Costa Navarino.
"The ideas were tell all are students are simple and clear, like being open and taking the racket back early, but you need to do the basic things right to reach your potential.
"We might have ten key points in our mind, but the three things that are most important, the Mouratoglou way is to focus on the key skills and then add others later."
It can cost upwards of £50,000-a-year to embark on the tennis tour, with travelling, coaching and other costs making the decision a step too far for many talented juniors, but Kostas insists there are other benefits if your tennis career does not end up with appearances at Wimbledon or the game's major events.
"If your family put the money in and don't make it as a pro, there is a good chance you will have a great career in tennis as a coach or maybe get a scholarship in America, so everything is not lost if you fail to become a top tennis star," he added.
"The challenge to go from being a good junior player to having a successful career is tough and one factor is financial. You need a lot of money to try and turn pro and there is no guarantee you will make it.
"Many athletes are very talented and from an early age you can see that, but it is not so easy to say whether they can become a pro. A lot of things can affect that.
"Firstly, an injury at a young age can have a big impact on whether a talented player can take the big steps needed to become a professional.
"Tennis is much more physical than it was before and while players in previous generations were retiring at 30, now they are much stronger and we see things because they are still playing until they are 40. This is because everyone is a stronger athlete now and we and we have to start this process at a young age.
"The dream for us as coaches is to see a player is to develop from a young player and develop. Go to the next stage, the next stage and then become the best player in the world. That's the dream."
For more information about the Mouratoglou Tennis Center, the new programs and experiences at Costa Navarino, visit https://www.costanavarino.com/mouratoglou-tennis-center/.
Words by Kevin Palmer for Female First, who you can follow on Twitter, @RealKevinPalmer.
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