Debrett’s stylish and distinctive new branding is on show in its new collection of leather diaries and notebooks for 2014.
Available now from the Debrett’s online shop, they will also be stocked in leading London department stores including Harrods, Fortnum and Mason and Selfridges. The new identity reflects Debrett’s heritage, of almost 250 years, as experts on the British Aristocracy.
Sarah Elton, former Chief Executive of Smythson of Bond Street, recently joined Debrett’s as Brand Chairman. With her expertise in luxury stationery Sarah led the Debrett’s creative team in designing a unique collection of diaries for 2014.
With week-to-view pages and notes, the new diaries offer aide-memories for both the British Social Season and etiquette, and are available in two new sizes - slimline pocket-sized and A5 Town & Country.
The new notebook range is also available in both Town & Country and Pocket sizes.
The Town & Country notebooks are themed around different areas of Debrett’s expertise and include ‘Fashion Rocks and Dress Rules’ which offers modern guidance on what to wear for every occasion, ‘At Home’ with guides to dinner party planning, drinks parties and social stationary and ‘Think in Ink’ which celebrates the power of the written word.
Both the diaries and the notebooks are available in four colours: Chelsea Red, Hardwick Black, Petworth Grey and Parisian Orange, and are gift-wrapped in a Debrett’s tissue-lined box.
- Debrett’s Town & Country Diary - £95
80 pages of Debrett’s Season and etiquette editorial, including: The Traditional Season, Season Calendar 2014 (UK and International), Guide to Home Entertaining, Gift Giving, Dress Codes, Correspondence and Travel.
- Debrett’s Pocket Diary - £45
12 pages of Debrett’s Season and etiquette editorial, including: Season Calendar 2014 (UK and International) and Guide to Dress Codes and Travel.
- Debrett’s Town & Country notebooks - £85
- Debrett’s Pocket Notebooks - £35
Debrett’s Town & Country notebooks are available in the following titles:
- Think in Ink
Mind maps, setting goals, decision mapping... the perfect place to jot down aims and aspirations.
- At Home
Hosting, dinner party planning, drinks parties, table plans and social stationery.
- Debrett’s Season
Featuring expert advice and aide memoires for the classic events of the British Social Season.
- Work Hard and Be Kind Modern etiquette and advice for social occasions.
- Fashion Rocks and Dress Rules From official functions to smart casual events, modern guidance on what to wear.
- Manners Maketh Man
Mastering the art of modern gentlemanly behaviour, dress codes and savoir faire.