Brand new behind the scenes footage has been released by Coca-Cola Zero, where we see the cast and crew of the campaign relaunch ad getting to grips with their roles.
International creative director Steve O'Leary chats about the campaign, and director Nima Nourizadeh - also director of 'Project X' - talks in a new interview.
Trying to prove that things get bigger, better, faster and greater when you add zero, the campaign aims to prove that Coke Zero can give you more great Coke taste with zero sugar and zero calories.
The campaign's new advert premiered on Monday, and you can watch that below.