Jamie Oliver’s Cookbooks Voted Most User Friendly
Although he goes through bottles of olive oil like they’re going out of fashion, Jamie Oliver has been praised for having the most user friendly cookbooks out of the chef world giants.
Gordon Ramsey and Heston Blumenthal, however, are seen as the least favoured as they are the ones most likely to gather dust on the shelves.
Incredibly, 67 per cent of Brits said they found cookbooks to be intimidating and Gordon and Heston topped the list due to their complex and complicated recipes.
Italian food brand, Sacla, found that Brits own 10 cookbooks per household yet 4 out of 10 of them will never leave the kitchen shelf.
More so, when we do use them, 54 per cent of us admitted to only using them once a month.
Expensive ingredients, time, complicated recipes and difficult to source ingredients are the main reasons were are avoiding our cookbooks.
Confusing terminology can also prove a problem, with words such as “ballotine” and “cartouche” being prime examples of terms we find confusing.
A third of those surveyed also admitted that they find the prevalence of French terminology in cookbooks irritating.
All in all, we’re shunning the cookbooks for the easier internet recipes that allow us to utilise what we already have in our cupboards.
A massive 73 per cent of us have said that we would rather cook something simple well, rather than try something complicated and be disappointed.
Clare Blampied, MD of pesto pioneers Sacla’, who commissioned the survey, said, “The Italians have taught us that simple recipes featuring four or five key ingredients are the key to successful every day cooking.
“Perhaps it’s time to learn from them and de-clutter our kitchens of complicated books we don’t use and embrace the Italian way of cooking fresh, seasonal recipes using simple methods and relatively cheap ingredients.”
Cara Mason @FemaleFirst_UK