Mobile gaming has become big business in a relatively short space of time thanks to the popularity of smartphones and the accessibility of the Internet. From online casino gaming to video gaming, the mobile industry reached new levels of success in 2016 with a revenue of $41 billion for the year. According to leading market researcher SuperData Research, this was an increase of 18% compared to 2015. Mobile gaming has also beaten other sectors in the gaming market, including retail gaming which saw a revenue of $26 billion for the same year and free-to-play online gaming with a revenue of $19 billion. And things are expected to grow in 2017.
Mobile Gaming
Besides retail gaming, one area that has seen an increase in mobile activity is casino gaming. Many online casinos are seeing the value of mobile gamers and have released mobile platforms at which to play your favourite casino game while on the move. In fact, mobile casinos are no longer just a budding market but a force to be reckoned with as mobile casino games have brought in a massive revenue of $16.3 million.
According to Statista, mobile gaming surged to $19 billion in 2016 thanks to a combination of smartphone and tablet sales, although some analysts believe that this revenue could be as high as $41 billion. If that is the case, then mobile gaming is worth more than both console and PC gaming. However, despite the inconsistent results, one thing is for sure - mobile is big.
But what exactly makes mobile gaming so popular? Well, the most obvious answer is that players can enjoy their favourite games anytime and anywhere. Online casino games, particularly slots, seem to be perfectly made to fit the smaller screen of smartphones and tablets. Another, maybe somewhat novel advantage is that mobile slots use the internal sensors on your phone to control the action. This means that instead of hitting a button, players can simply shake their device to prompt an action. By creating a stronger link between the game and the user, developers are offering a more immersive and, therefore, entertaining experience, which is ultimately, what users want.
Tagged in Entertainment