Louis Tomlinson has been criticised after inadvertently posting a link to a website selling weight loss products to his 13.9 million followers, many of whom are impressionable young teenagers.
The One Direction heartthrob has been branded "irresponsible" after linking his 13.9 million followers, many of whom are impressionable young teenagers, to a web page selling slimming products.
The 21-year-old star's faux-pas began yesterday morning (14.11.13) when he hailed a smoothie drink from British company Bootea, writing: "Had an amazing @BooteaUK smoothie from Bootea.com this morning #booteashake."
However, Louis quickly deleted the offending tweet after fans discovered the website predominantly sells "intense" weight loss and appetite suppressing diet supplements, including a supposed fat-burning tea.
Charity director Lucy Russell - whose YoungMinds organisation helps young people improve their mental health - told the Daily Mirror newspaper: "It's really irresponsible and short-sighted of him. Louis has such a huge audience - especially young girls. It's very silly and remiss of him and the people around him.
"Three children in every classroom have a diagnosable mental health problem. Louis is a mentor to millions. The ones who are vulnerable are easily led and will be thinking: 'I'll buy some of that.' "
A spokesman for the 'Story of My Life' hunk said: "Louis tweeted about the drink as he had one and enjoyed it. However, he did not realise they are associated with weight loss and would never endorse weight loss products."
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