Keira Knightley

Keira Knightley

Keira Knightley takes on Coco Chanel in the third campaign for fragrance Coco Mademoiselle, entitled Coco Mademoiselle: Where is she now?

In an interview with Chanel she describes how she pretended to drive a boat down the Siene and destroyed yet another Chanel dress in the making of the commercial. 

The short film by Joe Wright, who's worked with Knightley on the previous Chanel films as well as Atonement, Anna Karenina and Pride and Prejudice, shows her toying with a potential partner before appearing on the speedboat.

Knightley says of the Coco Mademoiselle films: "I think what's interesting about all of them is she's completely in control. Whatever it is she toys with people.

"Nobody can quite capture her so she's kind of there but she's sort of playing with him, and then she gets on a speedboat. What more can you ask for?

"I faked driving a boat, sorry I'm giving it away, a speedboat on the Siene."

The advert sees Knightley in a beautiful Chanel couture gown as she walks down a staircase, curved into the double-C of Chanel. The actress admits that negotiating the stairs in heels was difficult, in fact she may have ripped the bottom of the dress slightly...


Tagged in