Cheryl and Liam Payne have turned down "huge deals" for pictures of their baby son.
Liam Payne and his baby (c) Instagram
The couple welcomed their first child - who has not yet been named - into the world on Wednesday (22.03.17) and though they shared a candid photo of the former One Direction singer cradling the tot on their social media accounts at the weekend, they want to keep their little boy's life as private as possible.
A source told the MailOnline website: "Cheryl and Liam decided they won't be sharing any pictures as they want to protect the privacy of the baby.
"They had been offered huge deals from the UK and US but they turned it down as the baby's privacy is the most important thing to them."
The 33-year-old singer gave birth at London's Chelsea and Westminster hospital last week, and announced her happy news on Instagram on Saturday (25.03.17).
She wrote: "On Wednesday 22nd March Liam and I became parents to an incredibly beautiful, healthy baby boy, weighing 7lb 9 and looking like a dream.
"Although he still doesn't have a name he is already stealing hearts. We are all madly in love and overwhelmingly happy with our little arrival.
"Happy Mother's Day to all the mothers around the world. A day that now has a different meaning to me forever."
And Liam also shared the news on his Instagram account, praising his "incredible" partner.
He wrote: "My close friends and family know there are very few times when I'm left speechless...wow!
"I'm incredibly happy to welcome our new baby boy into the world, it's a moment that I will never forget for the rest of my life and my favourite memory I have so far.
"I'm completely in awe of his incredible mother and how she has been the whole way through this, she's really made my dreams come true.
"We haven't named him yet but he's already capturing hearts including mine. I feel very blessed. Happy Mother's Day everyone!"
Tagged in One Direction Liam Payne