Despite the hype surrounding the release of Singh Is Kinng and its chartbusting soundtrack, some people are not quite as excited.Last week several top producers and directors in the industry, including Ritesh Sidhwani, Sajid Nadiadwala and Sajid Khan received a text message ridiculing Akshay Kumar.The message read, “Tashan flopped miserably and Akshay Kumar is doing all behind the scene maneuvering to maintain his market price. First, the Singh is Kinng audio rights deal was inflated heavily and then another corporate, at an inflated unheard price, acquired its mobile rights."Can someone tell him that even his recent hits like Welcome, Heyy Babyy, Namastey London and Bhool Bhulaiya have not crossed even 200,000 mark on the music cassette sale front? Why is he so desperate? Can someone ask him please?”It seems like a case of sour grapes.

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