A vegan diet doesn't improve health.
Vegan burgers do not improve a person's health
Research has revealed that eating plant-based meat products has no "clear benefit" to cardiac health while people who tucked into vegan sausages and burgers had worse blood pressure than meat-eaters.
The 'health halo' surrounding plant-based products has been criticised by experts and the food industry has been implored to "re-evaluate the development of the next generation of meat alternatives".
Dr. Sumanto Haldar, co-author of the study at Bournemouth University, said: "It is clear there are still a lot of opportunities for improvements in plant-based meat analogues in the market in order to justify superior health benefits of these products.
"As it stands, the plant-based meat alternatives currently available do not offer the same health advantages as a traditional plant-based diet, generally consisting of whole foods such as whole grains, legumes and a plethora of fruits and vegetables.
"This gives an impetus for the food industry to re-evaluate the development of the next generation of meat alternative products, so that they not only taste good, but also have improved nutritional attributes and are more affordable for the entire population."