Men buy sports cars to compensate for having a small penis.
Men buy supercars to make up for a small penis
New research has revealed that men who are interested in flashy motors are trying to make up for having a tiny todger.
Professor Daniel Richardson claims that his study is the first to show that there is truth in the cultural phenomenon of "genital inadequacy".
In the study, he convinced half of 200 men aged between 18 to 74 that the average penis size was 7.09 inches - a lie to make them feel inadequate as the average length is actually 5.17 inches.
The rest were told that the average length was 4.7 inches to make them feel confident about their genitals.
The men were then shown images of luxury items such as a high-end sports car and those feeling under-endowed ranked fast motors as more desirable.
Professor Richardson, from University College London, said: "We increased our male participants' desire for sports cars when we made them feel they had a relatively small penis."