GUNNA Drinks have delivered a cheeky Christmas present to Coca-Cola.
GUNNA Drinks have delivered a cheeky festive message to Coca-Cola
The award-winning craft lemonade brand have created a middle finger sculpture made of discarded plastic Coca-Cola bottles with the message 'Pick Up Your C***' for Christmas.
The GUNNA team have hand delivered the unique "message made of bottles" to Coca-Cola's flagship London store in Covent Garden.
The sculpture took a tour of some of London's iconic locations, including Trafalgar Square, Westminster and Oxford Street and was accompanied by protesters dressed as marine wildlife to show the impact these bottles are having on animals and the habitats they call home.
Melvin Jay, Founder and CEO of GUNNA Drinks, said: "It is time for the Big Soda companies to take responsibility, for picking up their own c*** and stop polluting our planet! They could easily switch to cans or glass, but unfortunately these companies seem to love money more than they love our planet. This has to stop, so we are asking everyone to take a stand against plastic waste."
GUNNA Drinks has pledged to be carbon negative and eliminate twice the carbon they create, making them the UK's most carbon-negative craft soft drink. GUNNA also invests in the Clean Oceans project, which picks up plastic bottles from the ocean.
The GUNNA team has pledged to go even further and will lobby the UK government to take action against plastic bottles.