Henry Holland has designed the first-ever diamond 'Blue Peter' Badge.
The CBBC show marked its 5000th episode on Thursday (01.02.18) and to celebrate the occasion the dazzling new emblem - which has been dubbed "priceless" - was unveiled.
The diamond pin is limited edition, and will only be awarded within the special 60th year as the show turns six-decades old this October.
Holland, who wanted to make sure it was "extra special", commented: "I don't know a single person who didn't grow up with 'Blue Peter' as their cultural reference point and backdrop to their childhood.
"It's a British institution and I'm so thrilled to be a part of the story with this project.
"As the badge design is in honour of the Diamond year I wanted to reflect this in the design creating something that was extra special and perfect for everyone's inner magpie!"
On last night's episode, the likes of Eddie Redmayne and Liam Neeson shared how much they admire the show.
The 'Taken' star said: "Keep your Oscars... Blue Peter badge."
Whilst the 'Fantastic Beasts... And Where to Find Them' actor added: "These are like the most extraordinary... I can't believe I've got a Blue Peter badge."
Leila Williams, who was an original presenter on the first episode in 1958, commented on the anniversary: "What an achievement to reach such a milestone, it is stupendous and mind boggling. The memory of walking into that little office in Shepherd's Bush after the first broadcast went out to be met by John, Gilly and Chris shouting 'we are a success!' will always stay with me. Looking forward I can only say how exciting it is that 'Blue Peter' will reach 60 years in October. It is a huge tribute to the teams past and present who have worked so hard to keep her afloat."
In the lead up to the 'Big Birthday' episode on October 16, each month there will be special events taking place.
Ewan Vinnicombe, Editor of Blue Peter, teased: "We've got such an exciting year ahead with many treats in store for our audience, across all generations, to celebrate the special place that Blue Peter holds within the UK."
'Blue Peter' - which is now hosted by Lindsey Russell and Radzi Chinyanganya - airs on CBBC every Thursday at 5.30pm.
Tagged in Liam Neeson Henry Holland Eddie Redmayne