Men's Eyelashes
Men are even taking over our beauty regimes now as the first ever eyelash extensions for men hit the shelves.
In response to growth in male cosmetics Eylure have launched natural looking lashes specifically aimed at men who lack in length.
The lashes are designed to be discreet and have an invisible clear plastic sticky strip leaving beauty conscious lads to flutter their eyelashes to their hearts content.
After years of being nagged over the amount of time we spend in the bathroom it seems our men are just as bad with the male cosmetic industry currently rising over one and a half times faster than the women's market.
The new Lashes for Men come in both thick and fine options and will be available from September in Harods and on Amazon.com priced at £5.45.